Dogs with extra-dirty coats or long, thick fur need extra powerful shampoos to help get properly clean. This often presents pet parents with a difficult problem: how do you find a heavy duty dog shampoo that won't irritate or harm your dog? Veterinary Formula Solutions Triple Strength Dirty Dog Concentrated Shampoo goes even further than providing a deep clean: it uses a healing, moisturizing formula with wheat protein, vitamin E, aloe vera, and shea oil to remove dirt, eliminate foul odors, and moisturize all without inflaming your dog's skin. Not only does this natural dog shampoo eliminate odors, but it applies a long-lasting green apple and white tea fragrance backed by a DirtRepel ionizing technology which will keep your pup clean and smelling nice long after the bath is over. The smelly dog shampoo is pH balanced specifically for dogs skin and will not wash away other topical spot-on flea and tick treatments. For best results, follow with Veterinary Formula Solutions Ultra Oatmeal Moisturizing Conditioner and finish with our Gloss and Glide Detangler and Conditioner Spray. We know that your dogs are more than just pets - they are part of the family - so Veterinary Formula Solutions designs premium cleansing products that pet parents can actually afford. Your dog will have a clean, healthy and great smelling coat and you will like being able to cuddle with your best friend again making you both happy and able to focus on more important things like walks, fetch and treats.